From early beginnings with Calvin Klein, Kate Moss has become one of the most iconic models in the industry. However, it’s the next in line to have her go and to make her spot in fashion. Moss’s younger sister, Lottie aged 16 released a photoshoot with the brand Calvin Klein, which had huge similarity to her older siblings campaign back in 1992, which caused huge controversy in the media.

With the release, it’s been put through that she is Calvin Kleins new face for their upcoming capsule collection. The new line is exclusive, and is about bringing back the timeless  CK pieces back for the younger generation, with retailer Mytheresa. The collection was designed by the brands global creative directer Kevin Carrigan.

The shoot is a celebration of the collection, and bringing the brand back to their famous roots. Photographer of the campaign was Michael Avedon, the grandson of Richard Avedon who shot the famous Brooke Shields campaign in the 1980’s.

So what do you think? Will Lottie follow her sisters footsteps in the industry, or is this just a one hit wonder?


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