Simon Porte Jacquemus is showing us what a fashion show during covid looks like. Not only did the designer present his namesake collection in the middle of a pandemic, but in the middle of a wheat field. The brand’s Spring 2021 collection took place in Vexin Regional National Park, just outside of Paris. With social distancing in mind, 100 guests were evenly spaced on either side of a narrow runway, surrounded by towering wheat stalks.
Models of diverse sizes wore shades of cream, taupe, and brown, which complimented the golden tone of the tall wheat. One piece in particular could have inspired the setting; a black pencil skirt decorated with groups of gold straw-like fringe. When walking, the skirt mimicked the swaying wheat stalks. We also saw crop tops and high waists, as well as oversized suits. Pops of vivid blue appeared on the male models wearing graphic shirts. Carelessly styled, the overall mood of the collection was powerful yet nonchalant.
Along with creating a surreal atmosphere, the use of wheat felt symbolic of the brand’s recent commitment to manufacturing ethically. In January, Jacquemus noted that “I think we have to get back to something more pure and minimal, and I’m making clothes that will last.”