The Fashion Industry is a Huge Offender When it Comes to Performative Activism Eve Rowena July 16, 2021 Community, Designers, History, MESSFashion, Society, Trends Last month was pride month, and in the last 5 years or so that has increasingly meant that brands who have never mentioned ‘gay rights’ before in their entire existence release a rainbow collection and post so...
Serotoninn – Lena Stepanenko Eve Rowena July 10, 2021 Designers, Designers, Features, MESSFashion, News, Style, Trends, Women Serotoninn is a young womenswear brand based in Ukraine. The brand was launched in 2018 by young designer Lena Stepanenko. She was born and raised in Kyiv, Ukraine. After studying medicine she moved to Germ...
TikTok Shop- Are Consumers Really Buying From Social Media Platforms? Eve Rowena July 4, 2021 Community, Fresh Mess, MESSFashion, News, Society, Sustainability, Sustainablefashion, Top News, Trends This week TikTok launched their new ‘shop’ feature, allowing users to shop in the app. Outside of Twitter and maybe Snapchat (but who’s using that these days?) it seems that shopping and social media apps are ...
Triple Threat: an interview with Dutch film director, fashion designer and nail artist Chloë van der Klaauw Alexandra Wagner July 2, 2021 Artists, Be Featured, cinema, Designers, Designers, film, Interview, London, MESSFashion, Photographers, Stories, Style, Sustainability, Sustainablefashion, Trends, Women We recently sat down with Chloë van der Klaauw, founder and designer of Studio Henriette Christine, an ethical, slow fashion brand that has caught many influencers' attention since its online launch in 2020. O...
Diversity Will Not Put Victoria’s Secret Back On Top Eve Rowena June 27, 2021 Fashion Weeks, MESSFashion, Models, News, Shows, Top News, Trends, Women Victoria’s Secret ‘The Collective’ launched this week as an attempt at a comeback, intending to appeal to those who called for the brand to feature more diverse women. I feel quite strongly about why this won’...
Digital fashion and NFTs – here to stay? Alexandra Wagner June 20, 2021 Designers, Designers, History, MESSFashion, News, Shows, Sustainability, Sustainablefashion, Trends Digital fashion has taken high fashion brands by storm, and inevitably so, the rest of the world as well. Being a highly advanced technological power tool that leaves literally zero carbon footprint, its versa...
South Korea, The Rising Fashion Capital Bethany Chandler June 20, 2021 Fashion Weeks, Fresh Mess, MESSFashion, Society, Style, Travel, Trends Seoul, South Korea is fast becoming a fashion hotspot. The pandemic has sparked a transition towards an ‘untact’ society; a Korean term to describe reducing contact as much as possible, wherever possible. In combination with its rapid consumerism culture, its unique ability to adapt, and an ever-evolving fashion industry; Seoul is booming.
Digital Fashion: A New Direction for Fashion? Bethany Chandler June 17, 2021 Creativity, Designers, Fashion Weeks, Fresh Mess, MESSFashion, News, Sustainability, Sustainablefashion, Trends Digital technology is sweeping the current fashion scene. This new-wave technology is making huge advancements, making use of 3D technology and pixelated imagery. It’s a software that allows you to wear varying amounts of different clothing without ever, actually, wearing them. It’s downloaded.
Chatting With XFEMINADESIGNS: The Small Business Starting Its Own Sustainable Fashion Revolution Bethany Chandler June 8, 2021 Artists, Community, Creativity, Designers, Designers, Features, Fresh Mess, Interview, MESSFashion, MESSFeature, MESSsubmissions, News, Stories, Style, Sustainability, Sustainablefashion, Trends, Women "Positive representation and love for colour is my inspiration. Growing up a plus sized, mixed race girl in Britain, I felt out of place. I never wore bright colours or patterns in fear of being called out, and assumed that fashion like that wasn't meant for me. I mean, where do you see chubby brown girls in cool clothes in the 90's fashion scene?"
